Ever since childhood, we’ve been bombarded with ads manipulating us to believe that our happiness, self-worth, and quality of life is dependent on consuming more.
We fight these ads by buying up ad space and replacing them with our own anti ads.
Help us make a real difference—help us pay for ads and contribute to the fight against mindless consumption.
In a world where every ad is a siren call to buy more, we're losing touch with our well-being. Our initiative isn't just about reducing consumption; it's about reclaiming our mental space. By replacing manipulative ads with messages that promote reflection and self-worth, our movement aims to decrease the anxiety and stress that comes from the constant pressure to acquire.
Excessive consumerism doesn't just strain our wallets; it deepens social divides. The relentless push to purchase upholds a system where value is placed on material wealth over human dignity, increasing inequality. Our movement seeks to level the playing field by challenging the narratives that drive us apart.
Every purchase has a footprint, and our planet is bearing the burden of our consumption habits. From depleting natural resources to contributing to climate change, the cost of mindless buying is too high. Our movement aims to confront this issue head-on by advocating for sustainable living through our anti ads.
Change begins from our own actions. By questioning our own consumption, we start the journey towards more mindful living. Our choices have power—use them to make a positive impact.
Our artwork can be freely downloaded and shared. Help spread the message by sharing our anti ads with your friends, family, and on your social media. Each share challenges the narrative of mindless consumption and sparks conversations about meaningful change. Let's use our voices collectively to advocate for a shift in perspective.
Help make this a movement with lasting global impact. Your support enables us to buy more ad space and grow our movement. Together, we can amplify our message and make a tangible difference in the fight against mindless consumption.
3 ways you can help our movement grow and make an impact
No. We don't see communicating something to the public as inherently bad. We oppose ads that promote overconsumption, at the cost of mental and social well-being, and the environment. Unfortunately, most ads fall under this.
Currently they are being shown on Facebook and Instagram, to US based users + wherever people are sharing our artwork. We plan on expanding to other countries, platforms, influential individuals as well as physical locations as our movement grows. The Anti Ad Movement is global.
Single payments can be between $50 - $10,000 (USD). You're able to adjust the sum yourself when paying.
100%. The Anti Ad movement is not for profit. Funds will go 100% toward showing the ads, meaning paying ad platforms, magazines, or physical locations for ad space.
Yes, after your funds have been used toward a campaign, you will be emailed a report showing the audience that has been reached as well as other stats.
The Anti Ad Movement is led by Sebastian Juhola, the founder of The Minimalist Wardrobe and the newsletter Focus and Simplicity. This cause is currently operated under the business Unchained Inc., owned by Sebastian Juhola, which is located in Finland. For any questions about the movement, you can email sebastian@juhola.org.
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